Press / News
Keeping your customers loyal
Wednesday 24 June 09
We at You've Been Promoted and You've Been Gifted deal everyday with keeping customers loyal. Whether companies are doing mailouts or gifts with purchase for the general public and suppliers to big chains, eg: supermarkets or businesses like insurance, cars, banks or schools and universities. They all like to keep their clients/students loyal, always thinking of how they can be remembered and know that they matter. If you buy a magazine and get a gift with the magazine it will encourage people to keep buying that magazine, if you buy a car from a manufacturer and recieve a gift every now and then, could even be as simple as a magnet or a branded chamois, you will when ready to buy a new car, go back to your contact. Real Estate are always keeping their customers loyal. They will give gifts to vendors and buyers as well as give away products at auctions, always trying to keep clients loyal to them for the next sale of the property.
During these uncertain times, keeping your customers loyal is more important than usual. There are more companies competing for a smaller part of the pie. We are sending out more gifts from our gift range at Youve Been Gifted as they are very focused on the decision makers and keeping them loyal, so when the business comes back they will come straight back to them. Keeping your customer loyal as far as we are concerned is a cheap way of keeping the business through good and bad times, you spend a little or as big as you want and it will have a much better effect than doing nothing.
Personally, at You've Been Promoted, when people order through us we send a nice box of chocolates to say thank you for the order and from that small token we not only keep getting their business but we also get referrals.
Promotional merchandise tenders and merchandise programs
Friday 05 June 09
If you have a promotional merchandise and gifts tender that you would like us to submit a proposal for, please click here and contact Heather who will either be in touch or reply in writing as requested. We can supply in brief the following:
- account management
- support
- on line login to your own administration which will manage inventory, artwork, user area etc..
- warehousing and distribution
- billing and payment reporting
We can also apply this if you are selling merchadise through your store, club or membership base. If you would rather contact Heather directly in the Sydney office on 1300308459
Cheap prices on everyday product
Thursday 04 June 2009
At the moment our industry is alive with specials! Yes, normally this time of year there are specials for 2 reasons, one is of course end of financial year and they need to get rid of products and 2 in August most of the suppliers bring out their catalogue for the next 12 months with new product. Every year for the last 4 years they havent had much on sale but this year is very different. With the downturn they are stuck with lots of product and really good product and the sales cover everything from branded pens to USB sticks to bags to stress items and much more. So normally the sales are on products we dont get excited about but this time it covers the every day promotional product we use all the time. This is a great time to be using branded promotional products with reduced advertising budgets now in place. This is the perfect way to keep your brand out and about during the tough times and save yourself lots of money!!
PromoPower Branding With Promotional Products
Wednesday 15 April 2009.
PROMO POWER - A brand new study reveals that promotional products are more cost-effective than nearly all other advertising media. Here are 10 compelling reasons to include them in your marketing mix. By Melinda Ligos - To read the completed article, click here
Branding With Promotional Products
Friday 20 March 2009.
In times like these it's important to get your brand out to the consumer in the least expensive way. It's kind of like the "which came first, the chicken or the egg" syndrome. With everyone tightening their budgets the first place to cop the shave is normally the advertising and marketing sector. But if you don't get your company name and your products exposed, then surely the sales will slow down and the income will be further affected? So the only answer is to keep on promoting your company or your brand, but to find a clever and less expensive (cheap) way to do so.
So here is my answer. Cheap mailers, cheap brand reminders, cheap giveaways, cheap gifts. Basically cheap promotional products in general. And here's my advice. Flood the market with these products - get your logo out there, remind people that you are still there. It takes much less time for people to forget you than it does for them to recall who you are and why they should buy from you.
We all know that promotional products are a cheap and effective form of marketing. If the marketing budget has to be cut during tough times then promotional products are a great way to expand and invest and to keep the brand name alive. A great source of information to us is www.smartcompany.com.au this is one of the stories that shows the importance of marketing during the quiet times:
How three mid-sized companies are beating the downturn and boosting profits
Thursday, 19 February 2009.
James Thomson
There has been plenty of bad news announced during the first-half profit reporting season, but a few smaller companies have managed to prove that it is possible to keep growing in a downturn – if your strategy is right.
Three such companies announced impressive results yesterday.
Discount retail chain The Reject Shop impressed with a 10.1% rise in first half profit to $15.6 million, while comparable store sales (which removes new stores) increased 5.9%.
Domino’s Pizza Enterprises posted a profit of $6.3 million for the six months to 31 December, an increase of 2.8% on the previous corresponding period. But chief executive Don Meij is confident of the company meeting its profit forecast of a 15% increase for the full year.
Finally, online travel site Wotif posted a 21% increase in net profit for the first half to $20.6 million, with revenue climbing from $41 million to $58.6 million. Most impressively, the company became one of only a handful to actually increase its dividend, which rose from 6c to 6.5c.
The link between these companies is fairly obvious – they are all seen as “value” or “discount” options in their sector. These companies always tend to be resilient in a downturn, as shoppers look to save money and indulge in cheap treats.
But that’s not the only secret of the success. Here are a few other lessons:
They have continued to expand. Domino’s added 15 stores during the first half and plans to open another 40 by June. The Reject Shop opened 15 stores and is even running its eye over collapsed discount chains Crazy Clark and Go-Lo. Wotif made several acquisitions last year and now owns more than 100 travel-related websites.
They have stepped up marketing. Wotif launched its first major advertising campaign last year, increasing its visibility at a time that most operators in the travel and tourism sectors were frantically cutting costs. Domino’s, which is about to experience a major challenge from Pizza Hut (which is investing $4 million in its new Pasta Hut brand) pumped $11 million to revamp and promote its menu.
They continue to invest in technology. The Reject Shop is set to launch a major new business-wide IT system built by SAP in April. Domino’s is also investing heavily in its website, improving online ordering capabilites, building its social media presence and grabbing a foothold on the TiVo personal video recorder e-commerce platform.
Can any of these lessons by applied to your business?
Promotional products make the difference!
Promotional merchandise is a cheaper and more effective form of brand recognition. Pens, key rings, mint rolls, corporate clothing and mouse pads to name a few.
We have many ideas of low cost product to keep your brand working through the next tough 12 months. Instead of spending thousands and thousands of dollars of TV and magazine advertising, save money and brand products.
Smart Promotional Products helps you to promote your business name out in the market place. Promotional product also helps you keep your existing clients remembering your products and services.and new clients know where to go when they need you instantly. Mouse mats are a great idea your name is on the desk at all times.
Promotional products & corporate gifts
Through a lot of hard word and great service, You've Been Gifted and You've Been Promoted have gained and retained some wonderful clients whom have purchased products from our corporate gifts or promotional products range. Many have provided us with testimonials which are available upon requests.
Now there is a better way to provide wine and sparkling wine for that Corporate Gift or Promotional product for Christmas. Many of these products listed in our 'drinkware catagory' in promotional products can have your company logo or message added to either the bottle or its packaging.
They look sensational especially when incorporated with glasses. Very elegant and so easy to order! However there are minimums, just check out the individual product for numbers. If you prefer your own company ribbon or Christmas card attached just send that to us.
Delivery can be here, there and everywhere!
If you are undecided about what to provide as a Christmas gift we think your staff or clients will be happy with one of our wine presentation selections, lets face it, we could all do with a drinkie poo at the moment!
For more information just call on 1300 308 459 us or email on sales@youvebeenpromoted.com.au today.
NEWS ARCHIVE
Main Event Magazine - Sept 2006 (2.03 MB)
Financial_Review - 19 Sept 2006 (740 KB)
Main Event Magazine Feb2007 (164 KB)
Vive Plus 2007 (238 KB)
Why_use_promotional_products1.pdf (56 KB)
